Pimp my heart

Rolf Coppens
May 23rd 2006

HB_driver_type_400.jpg

The machine and the experience of the machine are becoming one. I've seen these kind of things in computer games, but now they are becoming real— Feels like plugging in to the Matrix— Can't wait for someone with a heart rhythm disorder to come up with some fresh breakbeats!

Pimp My Heart is a performance/vehicle intervention that uses an invented HBBB (HeartBeat Bass Booster) system to amplify the heartbeat of a car driver in real time through an interface with a beefed up car audio aftermarket system. The intervention/invention achieves an ultimate unity between car and driver.

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Siri Beerends: I really embrace the idea that viruses can teach us a lesson in modesty. It is necessary that our position as the dominant species on the planet is being challenged. I also agree that it is a mistake to think that we are becoming Gods. But unfortunately, this is actually what is happening now. Corona doesn’t teach us to be modest, it teaches us how we can -as quickly as possible- go back to business as usual: saving our capitalistic economy.

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