There may even come a moment that our connection with an industrially manufactured coke bottle may be richer and more mythical that our relation with a genetically analysed and manipulated white rabbit in the woods. - Exploring Next Nature, May 2004
Guess what, the coke bottle looks like a rabbit. It connects to a local wi-fi network to provide services to any users nearby. It can sing, talk, flash colored lights within its translucent body, and move its ears to let you know whether you have new email, or what the weather's like outside, or how the stock market is doing, etc.