Robotic R)evolution

Arnoud van den Heuvel
August 1st 2008

robots Karel ?apek’s

In 1921 the word "Robot" (meaning "labor") was introduced by Czech writer Karel ?apek. In his play "R.U.R." (Rossum's Universal Robots), robots seem happy to work for humans. That changes and leads to the end of the human race due to a hostile robot rebellion.

sega hamster robot

In august 2008 Sega Toys launches the "Dream Hamster" robot. The company is targeting (Japanese) women 20 to 40 years of age and expects to sell 100,000 units per year.

Aren't they cute?

Via engadget.com | Related: Killer Robots | Giant Plush Microbes | BabyBunny | Hamster Shredder

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1 comment

Koert van Mensvoort
Posted 01/08/2008 – 12:21

Interesting case of biomimicmarketing: how robots increasingly lend the looks of animals in order to become accepted. Anyhow, this toy might save a lot of hamster lives.

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