High Performance Hip

Arnoud van den Heuvel
September 4th 2008

hip knee

A commercial by an orthopaedic reconstruction company introducing the next generation of joint replacements: "Highly advanced hips and knees. Engineered to meet the needs of your high performance life. Each made to endure, like the adventurous spirit of our generation".

This commercial gives me the feeling I have missed an upgrade or something. 🙁

Related: Bionic woman |

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Should men be able to give birth to children?


Koert van Mensvoort: Is the artificial womb frankenstein-like symbol of (male) engineers trying to steal the magical womb from women? Or… is it a feminist project and needed to reach through equality between the sexes? I personally lean towards the latter. To me it feels like progress if a girl can tell a guy to carry the womb for a change.

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