The Photoshop Beauties

Van Mensvoort
December 30th 2008

Usually we don't realize the hours of photoshopping spent on magazine and advertising images before publication. The raw photographic material reveals a lot about the fine craft of 'beauty construction'. The photo above shows documentary maker, former soap actress and challenger of the beauty industry Sunny Bergman, before and after 'the photoshop'.

Sunny's latest documentary Beperkt Houdbaar (Limited Preservation) makes a powerful analysis of the cultivation of the body for the beauty industry's economic benefit. We are looking forward to her contribution at the Powershow Next Nature in LA.

The photo is part of a larger photo series of new feminists by Manon van de Zwaal & Monique Bergen Henegouwen for HP de tijd magazine. I would love to see some reversed photoshopping done on the magazine models of which we haven't seen 'the before' as well.

stine jensen

Stine Jensen.

Myrthe hilkens

Myrthe Hilkens.

Photos: Manon van de Zwaal for HP de tijd magazine. Image retouche: Monique Bergen Henegouwen /

Share your thoughts and join the technology debate!public: 1


Posted 02/05/2012 – 00:22
Posted 13/01/2012 – 06:58

(not to suggest the three examples here aren't really well executed)

Posted 13/01/2012 – 06:56

bit harder with the third one, who was gorgeous already. most photoshopping efforts tend to turn interesting faces into generic dolls. good for the less genetically blessed of us, unfortunate when (as in the third one) it renders the face void of any meaningful expression

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What is your view on the coronavirus?

Siri Beerends: I really embrace the idea that viruses can teach us a lesson in modesty. It is necessary that our position as the dominant species on the planet is being challenged. I also agree that it is a mistake to think that we are becoming Gods. But unfortunately, this is actually what is happening now. Corona doesn’t teach us to be modest, it teaches us how we can -as quickly as possible- go back to business as usual: saving our capitalistic economy.

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