Stereotype Packaging

Rolf Coppens
February 23rd 2010

According to the World Health Organization (WHO), unhealthy diet is amongst one of the leading causes of the major non-communicable diseases. Can design encourage people to rethink their relationship with healthy food to gain a balanced diet?

The series of food packaging were created from the observations on personal behaviors. Using the recognizable stereotyping packaging would make people feel more physically and physiologically connected with those daily objects. By giving the good food a little make over, it could contribute the availability of healthy food and encourages people to make a change for their everyday life.


A project by Daizi Zheng

Share your thoughts and join the technology debate!public: 1

1 comment

Jurrian
Posted 23/02/2010 – 22:23

The blueberry medicine are back.

Showcase your work on Nextnature.net


Does your work seek to understand how technology becomes so omnipresent, complex, intimate and autonomous – a nature of its own? You are the Next Generation, and we are looking for you!

Yes!
Already a member? Login.