Happy Meat

Van Mensvoort
December 25th 2012

While the meat-industry deliberately creates products in which you cannot recognize the animals they are made of, the toy-industry deliberately simplifies and exaggerates animal characteristics into caricature. The Happy Meat project by Type-B combine the best of both worlds in a rather uncanny hybrid. Bon appetit!

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What is your view on the coronavirus?


Siri Beerends: I really embrace the idea that viruses can teach us a lesson in modesty. It is necessary that our position as the dominant species on the planet is being challenged. I also agree that it is a mistake to think that we are becoming Gods. But unfortunately, this is actually what is happening now. Corona doesn’t teach us to be modest, it teaches us how we can -as quickly as possible- go back to business as usual: saving our capitalistic economy.

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